Our Philosophy

At AMP, we believe deeply in the power of teamwork. We see ourselves as your partner, and we operate like an extension of your team. This approach infuses everything we do, from our collaborative weekly meetings to our detailed marketing plans and transparent work process. We are committed to working closely with your in-house team to leverage all of the hard-won wisdom and expertise that makes your organization unique. The result is a potent combination of expert marketing and industry insight that makes anything possible.

We'll lead the way.


George Andreopoulos

Managing Partner

George is passionate about the work of associations and non-profits. An experienced marketer and relationship-builder, he has spent more than 20 years helping associations and community groups advance their missions. When he’s not busy creating “the best tagline ever,” George is Super Dad to his daughter, an awesome cook and a lover of Ancient Greek history.


Denis Guertin

Managing Partner

Denis has worked extensively in the government and non-profit sectors. He is a dedicated entrepreneur with experience in event planning, marketing and sponsorship development. Before AMP, he spent six years with Canada's Truth and Reconciliation Commission. He loves family, hockey and home renovations. 

Kate Headley

Marketing Strategy

Kate is a communications professional with a decade of experience in strategic planning, writing, media relations and social media. Much of her career was spent with non-profits, but she has worked with a wide range of clients and sectors. She is on Dress for Success Ottawa’s board of directors and is a sports fan by marriage only.

Karen Kleiss

Marketing Strategy

Karen is a digital strategist and data nerd who specializes in brand messaging and content development. She got her first typewriter at age four, and enjoyed a 15-year career as an award-winning investigative journalist before joining AMP in 2017. She is a proud mom, a cargo biker and a lover of naps.

Laurie Main

Strategic Alliances & Project Management

Laurie's experience includes nine years as an event manager at the Metro Toronto Convention Centre. At AMP, she helps our clients build key partnerships that contribute to their growth, while keeping projects working like clockwork. When Laurie's not managing "a gazillion things to do," she's coordinating crazy sport schedules for her two beautiful boys.


Catherine Govas

Project Management

Catherine is a business graduate with a flair for organization and a drive to contribute positively. A determined and perceptive project manager, Catherine works hard to ensure AMP client projects run smoothly. She spends her spare time travelling extensively and immersing herself in as many new cultures as possible. 

Salma Khan

Graphic Design

Salma is an exceptional graphic designer who has worked in the printing and publishing industry for more than 18 years. A graduate of Toronto's Ryerson University, her expertise includes graphic design, web design, video editing, photography and animation. Salma loves nature and the fine arts. She is passionate about the work of non-profits and champions causes dealing with civil rights and the welfare of children.

Alessandra Mantovani

Graphic Design

Alé is a designer with a knack for branding and leading creative brainstorm sessions. Before joining AMP, she worked at award-winning tech start-ups and innovation centers. In her free time, she enjoys hanging out at Ikea, listening to podcasts, and thrifting for old lady clothes.

Micaela (Miko) Lopez

Market Research

Miko is a seasoned sales and operations professional with more than 15 years experience. Miko is the driving force behind much of AMP's market research projects, relentless in her pursuit for the data that can help our clients grow. When she's not making small work of "Big Data", Miko is an avid Playmobil collector and loves creating Playmobil scenarios to play with her son.


Janet Walsh

Market Research

Janet is passionate about standing up for those who need help and a voice. Her many years working for a higher education institution has given her diverse experience and has enriched her life. Janet is an important member of AMP's market research team, helping us find the opportunities that help our clients grow. Janet is a mom to two amazing people, whom she's very proud of.

Walter Willett

Sponsorship & Exhibit Sales

Walter's career path has been focused on sales and revenue generation with a broad range of experience in the non-for-profit sector, trade associations, organizing conferences, trade shows and music festivals. When he's not closing that next "great opportunity," Walter enjoys spending his time with his family and can often be found by the campfire playing a few tunes on his guitar.

Scott Lindley

Strategic Planning & Growth

An AMP Associate, Scott is also President and Founder of The Lindley Group, a Washington, D.C.-based consulting firm that helps organizations grow revenue through strategic marketing and sales. His 25-plus years of experience help our clients solve their most pressing challenges. Scott is a dedicated father, an excellent cook, gardener and avid golfer.

Rick McMullin

Technology Solutions

Rick is CTO and co-founder of bitHeads, inc., AMP's technology partner. Rick has over 30 years experience in the architecture and development of both mobile and enterprise applications. When he's is not checking out the latest tech news he can be found laying down the hammer in curling, making that perfect putt in golf or scoring that golden goal in hockey.

Omar Msaddi

AMS & IT Systems

Omar is an experienced technology professional and coder. His work has helped AMP clients meet their most challenging technology related objectives. He loves working with new mobile applications and even dabbles in artificial intelligence. When Omar is not "doing the impossible" you'll find him playing soccer, out with family or at the gym.