A call-to-arms for associations and nonprofits to lead wisely and fearlessly into a new, post-pandemic future. Right now you’re focused on the catastrophic consequences of the COVID-19 pandemic, and with good reason. Association and nonprofit leaders around the world have been forced to … Read more about Associations Must Lead, Now
Inbound Membership Marketing for Associations & Non-profits
The fact is that your members are sick of being interrupted, just like you. Everybody is tired of website pop-ups, email spam and online ads that follow you around the Internet. As a membership marketer, how do you cut through the irritation and apathy? Inbound membership marketing. Inbound … Read more about Inbound Membership Marketing for Associations & Non-profits
Social Media For Associations & Nonprofits: The Basics
Social media for associations and nonprofits: It's a critical tool, but many of our first-time clients come to us confused by the medium and overwhelmed by the options. Here’s a high-level overview of the approach we take here at AMP, and a solid foundation for associations and nonprofits that are … Read more about Social Media For Associations & Nonprofits: The Basics
How to Attract Sponsors to Your Event
Finding sponsors is hard. We know because we’ve been working to attract sponsors for nearly two decades. It’s especially difficult for associations and non-profits, because it can be far more difficult to identify the businesses and organizations who might be interested in sponsoring you. If … Read more about How to Attract Sponsors to Your Event